The Point of Decision Design (PODD) enables designers and creative thinkers to identify key elements that ultimately leads someone to make a final choice. With HealthByDesign, the decision-making process can influence a healthier outcome, which affects future considerations for greater lifestyle impact.

Students were given exercises and instruction on how to practice altering the point of decision using personas. Personas resemble real-world interviews and scenarios to aid design strategies in response to different problems.

In addition to developing creative strategies to affect a decision, design intent were linked to research that enhance desired health outcomes. The proposals were evaluated and analyzed along the design continuum, which is a spectrum of scale: information, product, interior, architecture, urban realm, policy. Each proposal showcase a summary of research, images, and descriptions along the design continuum.